Torrice Talk & Torrice Tech Talk

Tech Talk Episode 90 - Introduction to the Symbio Platform

We welcome Bud Sinclair from the S. G. Torrice technical support team to discuss the advantages of the new Symbio system on commercial units, plus the benefits your company will see.

Episode 162: The Essential Budgeting Discussion

We continue our conversations with Weldon Long from Contractor University as we have "the essential budgeting discussion" where we explain why budgeting is not strictly about money anymore.

Tech Talk Episode 89: Stock Your Tech Van for Commercial Heating Season

Bud Sinclair from the S. G. Torrice Technical Support team is back to discuss stocking your technician van for heating season, but this time, he is discussing how to stock a van for commercial HVAC equipment.

Tech Talk Episode 88: Stock Your Tech Van for Residential Heating Season

We welcome Bud Sinclair from the S. G. Torrice Technical Support team to Torrice Tech Talk to discuss the essentials you need in your van for the upcoming heating season.

Episode 161: Set Up Your Books to Create Success

On our 250th episode, we welcome back Weldon Long from Contractor University to continue our monthly business development discussions. This month we discuss how properly setting up your books can help your business thrive and make more money.

Episode 160: Finance Through Inflation

We welcome Doug Little from Payzerware back to Torrice Talk to discuss how you can fight the objections due to inflation by offering different financing options to your potential customers. We also discuss important updates to the Payzerware platform.

Episode 157: Call Scoring with SearchKings

We welcome Lorne Sederoff from SearchKings back to Torrice Talk to discuss the call scoring strategy used by SearchKings to help your company get better quality leads.

Episode 159: Exploring Bluon2.0

We discuss the changes to the Bluon app and introduce Bluon2.0's changes and updates with Mary Grace Thoni from Bluon.

Tech Talk Episode 87: Mitsubishi Electric PAA Coil Advanced Settings

We welcome Sean Gallagher from Mitsubishi Electric back to Torrice Tech Talk to answer listener questions on advanced settings for the PAA coil.

Episode 158: HVAC Operations Crash Course

Running an HVAC business can be hard, but with the tips and tricks Weldon Long from Contractor University shares in our HVAC Operations Crash Course, we can make your day a little easier!

Tech Talk Episode 86: Add a Surge Protector on Every Job

We welcome Sean Gallagher from Mitsubishi Electric to Torrice Tech Talk to discuss why adding surge suppression to each job will benefit your company.

Episode 156: How to Develop an Effective Leadership Strategy

We welcome back Weldon Long as part of a partnership with Contractor University. This episode, we discuss how to develop an effective leadership strategy with Weldon, part of Module 1 of learning on Contractor University.

Tech Talk Episode 85: Learning About the LINK & Diagnostics Mobile App

We welcome Paul Parish from Trane Technologies to Torrice Tech Talk to walk through the Diagnostics Mobile App and the LINK setup assistant for Trane and American Standard LINK-enabled equipment.

Episode 155: Why Sell LINK-Enabled Equipment

We welcome Paul Parish from Trane Technologies back to Torrice Talk to explain why dealers should start offering LINK-enabled equipment to their customers and how to sell LINK to them.

Episode 154: Introducing the Trane & American Standard LINK Platform

We welcome Paul Parish, Digital Adoption Manager at Trane Technologies, to Torrice Talk to introduce the new LINK-enabled equipment and platform and discuss how it can help your company be more efficient.

Episode 153: Introducing the Mitsubishi Electric Intelli-HEAT A-Coil

We welcome back Sean Gallagher from Mitsubishi Electric to introduce the Intelli-HEAT A-Coil, a new innovation from Mitsubishi Electric that will allow contractors to tap into gas furnaces and ducted systems with the efficiencies of Mitsubishi Electric equipment.

Episode 152: Make Your Company More Attractive for New Hires

We welcome Kelly Presgrave, CEO of Work With Your Handz, to Torrice Talk to discuss how to make your company a more attractive place for potential new hires in a competitive hiring market.

Episode 151: Proving the Worth of Attending Trade Shows

We welcome Lucas Ehrbar, Director of Communications & Marketing Partnerships at EGIA, to Torrice Talk to prove the worth of attending or sending your team to HVAC industry trade shows.

Episode 150: Discussing the Relationship Between HARDI & S. G. Torrice

We welcome a special guest to our 150th episode of Torrice Talk as we discuss the relationship between HARDI and S. G. Torrice with HARDI CEO Talbot Gee.

Episode 149: Exploring the Mission of Women in HVACR

We welcome Marcia Christiansen, the President of Women in HVAC/R, to discuss the mission of Women in HVAC/R and what programs they are running to help better the industry.

Episode 148: Updates to JB Warranties Plans for 2023 and Beyond

We welcome Tommy Cue from JB Warranties to Torrice Talk to discuss some of the exciting updates and changes to the JB Warranties offerings for 2023 and beyond.

Episode 147: Using Elite Dealer Benefits for Employee Retention

We welcome Richard Rojo from Trane Technologies to Torrice Talk to discuss how to utilize the benefits from the American Standard Customer Care and Trane Comfort Specialist programs to retain your current employees and add new employees.

Episode 145: Start Utilizing Media to Help Grow Your Company

We welcome Weldon Long to Torrice Talk to discuss the first steps any company can take to start leveraging social media and videos to help your marketing efforts and grow your business.

Episode 144: The Art of Delegation

We welcome James Leichter, founder of Aptora, to Torrice Talk to discuss the art of delegation and how to take the steps to start delegating tasks within your company.

Episode 146 - Wrapping Up EPIC 2023

We wrap up our week at EPIC 2023 by welcoming back Jeff Matulich to discuss the success of the event and reveal where EPIC 2024 will be and how to register.

Episode 143: Sounds from the Showroom Floor at EPIC 2023

We are live from the showroom floor at EPIC 2023 to chat with some of the vendors at the event including Trane Technologies, Bluon, Optimus Financing and more!

Episode 142 - Align Your Sales & Marketing Messaging for Better Results with Drew Cameron & Russ Horrocks from Flow Odyssey

We welcome Drew Cameron and Russ Horrocks from Contractor University and Flow Odyssey to Torrice Talk, live from Caesar's Palace in Las Vegas at EPIC 2023, to discuss how aligning your sales and marketing messaging will lead to greater trust and better results for your business.

Episode 141 - Taking Advantage of Your Time at EPIC 2023

We welcome Jeff Matulich, Vice President of Marketing & Member Services at EGIA, to Torrice Talk live from Caesar's Palace in Las Vegas to discuss how contractors can make the most of their time at EPIC 2023 as the event kicks off.

Episode 140:- Live from Tee Off for the Trades Golf Tournament

We are live at the Angel Park Golf Course in Las Vegas to discuss the Tee Off for the Trades Golf Tournament with members of The EGIA Foundation and Women in HVACR, the two charitable organizations hosting the event, about how this tournament can help spread the word about careers in the HVAC industry.

Episode 139 - FLEXtime – American Standard Home Diagnostics & Link

We welcome Paul Parish, Digital Adoption Manager at Trane Technologies, on to discuss the American Standard LINK systems and talk about the future of diagnostics. 

Tech Talk Episode 84 - Utilizing Contractor University to Train your Technicians

We welcome back Jeff Revlett from Contractor University to discuss utilizing the learning paths in Contractor University to help train your technicians in both soft skills and technical skills. Plus, we have a special offer at the end of the episode!

Episode 138: The Health of the HVAC Industry with Contractor University

We welcome Jeff Revlett, GM of Contractor University, to Torrice Talk to discuss the health of the HVAC industry, utilizing Contractor University and more. Plus, we make a show announcement and special offer.

Episode 137: FLEXtime – 2023 DOE Round Table Discussion with Trane Technologies

We welcome Mark Woodruff and Jay Seitz from Trane Technologies to discuss the changes to equipment and ratings that have gone into effect with the new 2023 DOE changes.

Episode 136: FLEXtime - The GE Connect Advantage

We welcome Tim Eaton and Frank Melberg from Emerson Swan to discuss the advantages of selling and installing the GE Connect line of equipment.

Episode 135: FLEXtime – The Bluon Advantage

We welcome Mary Grace Shuster from Bluon to FLEXtime to discuss the advantage of using the Bluon app to stay in contact with S. G. Torrice, for parts lookup, ordering and more.

Episode 134: FLEXtime - The Airzone Aidoo with RST Thermal

We welcome Kevin Bergeron from RST Thermal to our first FLEXtime session to discuss the advantages of offering and installing the Aidoo from Airzone.

Episode 133: Start Offering Financing on Every Job Like the Auto Industry

We welcome back Doug Little from Payzerware to take a different look at financing in the HVAC industry and how thinking like the auto industry can help grow your business.

Tech Talk Episode 83 - Wiring and Addressing Errors for Mitsubishi Electric Equipment

We welcome back Ed Fish from Mitsubishi Electric to discuss some of the common errors made when wiring and addressing Mitsubishi Electric equipment.

Tech Talk Episode 82 - Common Application and Installation Errors for Mitsubishi Electric Equipment

We welcome back Ed Fish from Mitsubishi Electric to discuss some of the most common application and installation errors he has seen working with Mitsubishi Electric equipment.

Episode 132: The Value of Learning How to Use Wrightsoft Software

We welcome Alex Meaney from Mean HVAC to discuss the benefits of learning how to use Wrightsoft software and how bringing these calculations in-house can help improve your HVAC business.

Tech Talk Episode 81 - Basic Technician Functions with Mitsubishi Electric

We welcome Ed Fish from Mitsubishi Electric to Torrice Tech Talk to go over basic skills and functions needed for technicians before going to a call involving Mitsubishi Electric equipment.

Episode 131: An Introduction to the SERA Platform & Partnership with JB Warranties

We welcome AJ Jones from SERA and Kevin Thornton from JB Warranties to Torrice Talk to introduce the SERA field service management platform and announce an exclusive partnership between SERA and JB Warranties.

Episode 130: Maintenance Plan Annuity Plans for Technicians

Doug Little from Payzerware is back for part two of our maintenance plan discussion. This time, Doug is discussing the innovative annuity plan to incentivize technicians to sell more maintenance agreements and make money doing it.

Episode 129: Using Maintenance Plans to Predict Forward-Looking Revenue

We welcome Doug Little from Payzerware back to Torrice Talk to discuss how administering a maintenance plan program can help your HVAC company predict forward-looking revenue.

Episode 128: Analyzing HVAC Technology and the Doomsday Clock

Doug Little, President at Payzerware, joins Torrice Talk to discuss why HVAC companies need to be leveraging technology and introduces the "doomsday clock" theory for dealers and how soon your company could be affected by it.

Episode 127 - An Introduction to the TransparenSEE Dashboard

We welcome back Amanda Woolums from the DAC Group to discuss the TransparenSEE dashboard and how dealers can use it to help their review management and local presence.

Episode 126: Introducing the Airzone Aidoo

We welcome Victoria Garcia Massimo, North America Operations Manager at Airzone, to Torrice Talk to introduce dealers to the Aidoo WiFi and the Aidoo Pro controller by discussing the benefits of using the Aidoo platform to integrate your ductless units.

Episode 125: Maximizing Your Digital Advertising During the Busy Season

We welcome back Lorne Sederoff from SearchKings to discuss how shifting your digital strategy during the summer months can help your company maximize your digital advertising spend in the busy season and set you up for success when business slows back down.

Episode 124 - Discussing the NAVAC Tool Line

We welcome back Warren Little from Williston-Allen Associates to discuss the line of refrigeration tools from NAVAC.

Episode 123: Introducing NAVAC Vacuum Pumps

We welcome Warren Little, Regional Sales Manager at Williston-Allen Associates, to Torrice Talk to introduce the line of NAVAC vacuum pumps and explain why they are the premier choice for pumps.